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CCM Hockey

Canada’s Premier Ice Hockey Manufacturer.

CCM Hockey
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Details

Project Details

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company

CCM Hockey
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service

360-Videos & VR Development
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duration

Mar. 2018 – Jul. 2018
CCM Hockey services provided
services

Services Provided

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UI/UX Design

From in-depth research and ideation to prototyping and refining, we blend aesthetics and functionality, delivering visually stunning and intuitive user experiences that match CCM’s brand image.
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360-videos

Transforms your content into captivating experiences that surround and engage your audience, create interactive narratives that transport viewers into the heart of the story, offering a new dimension of visual storytelling that's both captivating and unforgettable.
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Virtual Reality Development

We create immersive worlds that blur the lines between reality and imagination, delivering unparalleled experiences that captivate and engage users, redefine industries, and open new horizons for entertainment, training, and interactive exploration.
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Client Background

CCM Hockey is a Canadian manufacturer of ice hockey equipment. CCM was formerly an initialism for Canada Cycle & Motor Co. Ltd., a bicycle manufacturer that began producing hockey equipment as a secondary business.


CCM manufactures a wide range of ice hockey equipment at all price points, from recreational to professional. One major rival is Bauer Hockey. CCM is one of the official licensees, sponsors and on-ice suppliers of hockey equipment for the NHL until 2014. CCM has changed its logo multiple times but use all three.

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Tech Stack
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From Design to Delivery

CCM wanted to promote the release of their latest hockey stick while reminding people just how fast NHL Superstar Connor McDavid is, so we gave them what they asked for.


The Connor McDavid 360 VR Jetspeed Experience features McJesus in his natural environment, in a full-size NHL ice rink doing drills and ripping lasers with the new CCM Elite Jetspeed Hockey Stick. It’s your job as the viewer to try and follow all his moves, while sympathizing for McDavid’s opponents.

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